How digital paper work for your next project

By Lori B Olson


The new digital printing era has affected the way we do printing and how we use paper. The words "digital copy" has various meanings which can cause a world of confusion. Depending who you are speaking to, they may presume you are sending them a document via email in a portable document format, commonly identified as PDF.

Digital printing is a wonderful form of printing on a larger format paper, producing optimal results and lower costs. Cost is reduced since there is less waste and less setup time. A common paper used for digital print is the ARCH originated, 12x18 sheet. This paper size is a great choice for producing a poster size output or large sheet being cut down to unique dimensions.

Originating from the ARCH paper grid sizing, which was used for architectural purposes, the 12x18 sheet has become a popular paper size for digital printing. Additionally, in years past, many small offset presses would use 12x18 to create an 11x17, full-bleed print out. Pressmen can print to the extent of the margins and trimming down to 11x17 with the final result producing a full-bleed (print to edge) poster, flyer, etc. Since digital printers accept varying, yet limited sizes --some not smaller than 7 inch square up to 14-in x 20-in -- This size constrain is another reason for making the 12 x 18 paper such a popular choice for digital press runs.

Digital printing brags of high quality and superb detail. The only step to make your print at its optimal is to choose the correct digital paper to work with the digital press. Referring you to the printer or designer, they can offer best suggestions as to the media you may want to use when printing.

The recommendation for most projects is that you consult a local printing company. They can provide quotes, suggestions and possibly complete digital job. Assess the quality and price ratio of your job. Ultimately you may decide using your local printer to run the digital job is the most cost effective option for you today.




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